Hard times bring frustrations: businesses lose customers, chances for investments, and motivation to keep striving. It’s not that bad when you have a stable big corporation but it may be disastrous when you have a small startup.
Nika Popova, CEO, Geeklama, lost 50% of customers after February 24. However, she quickly realized the problem and made some crucial changes in team, vision, positioning, and marketing. All that helped to avoid bankruptcy and became a good story to share.
About the speaker:
Increased revenue by 8x/month with no venture investments, built OPs processes from scratch, resulting in an automated lead-to-attendance workflow and high customer satisfaction (CSAT 88%), managed team of 30.
April 2023
