The USA is the largest consumer market on the planet, customer rights are well protected, as well as credit cards are easily available and popular. This brings to market popularity of subscription services, even when it is after class activities for kids for $40/month.
At the same time the USA is a very competitive market for ads — CPM may reach $100!
Sergey Safonov, Co-founder, MEL Science, successfully competes in this market and generously shares his experience and hacks with others.
About the speaker:
Leading team of 150+ to bring best scientific education to children in 42 countries. For profit.
April 2023
